STTC Conference: "Sustainably Sourced Tropical Timber. Selling a positive Story". Con la participacion de AEIM. For too long the European tropical timber trade has been on the defensive. An automatic link has been forged in consumers’ and specifiers’ minds between tropical timber, illegal logging and deforestation in many countries. This has combined with lack of awareness of the availability of sustainably sourced timber from well-managed tropical forests and the overall result is that the reputation and market success of all tropical timber has suffered. The 2017 European Sustainable Tropical Timber Coalition (STTC) Conference will be the opportunity to discuss and learn how to sell the truly positive story that sustainably sourced tropical timber has to tell;  to review the challenge and, share knowledge and best practice with colleagues from across Europe on marketing this valuable and versatile material.  It will also be an excellent occasion to network with buyers, suppliers and specifiers. […]